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activation 1 - Activations

Strategy and planning are key to delivering a successful brand activation: finding the right venue, target market research, marketing collateral, prop building, promotional teams, and delivery from conceptual stages through to completion. It’s important that the activation is marketed properly, and there is a solid roll out plan in place to keep up the chatter long after the event is finished. Partnering with a PR company is the way to go if you have the resources, and we have the best in the region in our little black book.

Brand activations could be daunting to the uninitiated, but you don’t have to do this yourself. With Event Society you have access to our big creative brains that craft immersive experiences to really make your brand stick. If you are about to launch or rebrand and you want to do it right, get in touch.

Brand Activation is a buzzword that no doubt you have heard being thrown around. So, what does it mean? Essentially, it’s giving audiences and potential customers an experience to create awareness and engagement around your brand. Vital in the launch phase or as part of a rebrand, an activation activates your brand, allowing audiences to engage, interact and make an emotional connection with it.

And guess what… we love them, and do them well – if we do say so ourselves.

While they’re still considered events, Activations are totally different to a gala dinner or awards night. More often than not, they’re created in public spaces, with limited room and resources – so we need to get really creative about how to engage your audience and make them feel something that will connect them to your brand and deliver your messages in the right way.

activation 2 - Activations
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Elevated Events Delivered
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Connections Facilitated
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Beautiful Moments Created
What We Do

Our Event Services

Creative and proactive vision is something we are proudly implementing to our projects with love, style and precision.